THE TIRE COLOGNE

KENDA stand under one roof

Close-up of a tyre profile

Those who’ve known KENDA as a manufacturer of high-quality bicycle tyres need to catch up. The tyre manufacturer from Taiwan has been making top-quality tyres for cars, trucks and vans for many years, specially developed for the European market. Trade fairs such as THE TIRE COLOGNE are the ideal platform to present their product range to a specialist audience.

Strategy

  • Brand identity
  • Project management
  • ...

Production

  • Conception
  • Room design & events
  • ...

Customer

  • Kenda
  • Tires
  • ...

Designed to perform

one motto, one mission

The company is consciously tackling the image that it produces “low-cost tyres from the Far East”. This is also reflected in our stand design. Concept, creation and support under one roof. Black-red, CI-compliant, classy and subtle, yet still with all the visual highlights. For example, the stylised road leading straight to the centre of the stand and the flagship of the company: an oversized tyre, modelled true to original specifications with an integrated LED wall for company image films. Systematically-arranged podiums showcase the manufacturer’s current product range, while information desks and seating areas provide ample space for chats and discussions.

Image of a car, shot through a KENDA tyre
A Formula Drift pavilion, shot through a KENDA tyre
Close-up of a KENDA tyre on a podium
KENDA’s tyre product range 2018 on display
KENDA stand at THE TIRE COLOGNE
Design of how the KENDA stand will look as a whole
Design of the KENDA stand from the side
Aerial view of the KENDA stand design
Design of the KENDA stand from the front
Design of the KENDA stand from the side with the KENDA logo in focus

Marketing activities at and for the fair

Also from us: Flyers and press kits, a film about KENDA’s activities, produced from existing material.

Aerial view of a car and KENDA pavilion
Sign for a test route in the snow
Car on a wet road with KENDA hallmark
Off-road vehicle with KENDA logo in a meadow
KENDA’s slogan in red on a black background

contact

stodt GmbH
Schanzenstraße 35
51063 Cologne, Germany

Fon: +49 221 222514-30
Fax: +49 221 222514-50
Mail: info@stodt.de

business hours
Mon. – Thu.: 8:30 a.m. – 5:00 p.m.
Fri.: 8:30 a.m. – 4:00 p.m.

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